Director of Media Buyingdorine@hoffmannmurtaugh.com
With more than 25 years in the business, Dorine brings a formidable cache of media buying and management experience to the Hoffmann Murtaugh team.
From 1998 through 2006, Dorine served as Local Broadcast Director/Senior Broadcast Buyer for an Initiative international media services agency with billings of $14 billion.
More recently, Dorine held the position of Media Buying Supervisor/Senior Broadcast Buyer with Marc USA one of Pittsburgh’s largest full-service advertising agencies.
Dorine began her media career at the Pittsburgh office of Della Femina, McNamee Advertising as a Media Buyer and Broadcast Media Supervisor. From there, she moved to Ketchum Advertising where she was promoted through the ranks from Senior Broadcast Buyer to Broadcast Supervisor.
Over the years, Dorine’s client list has enveloped virtually every major business category. Her clients have included; McDonald's, Johnson & Johnson, Heinz, The Home Depot, Acura and Chevy Dealer Groups, PNC and National City Banks, Macy’s, Taco Bell, Highmark Blue Cross Blue Shield, Victoria’s Secret, Stouffer’s Frozen Foods, Cedar Fair Amusement Parks, Taster’s Choice, Pennsylvania Lottery, Pizza Hut, Rite Aid, Pittsburgh Brewing, Famous Footwear, Nationwide Insurance, Foodland Supermarkets, Aerial Communications, and True Value, among many others.
Dorine has bought television, radio, and cable in virtually every major advertising market in the country, including New York and Los Angeles, as well as Pittsburgh, and many smaller markets.
Known as a firm but fair negotiator, Dorine has always been intent on tailoring her media buys to achieve optimum results for her clients.
Dorine lives with her husband, Len, in the city of Pittsburgh.